About Back to Basics

Back to Basics was formulated 14 years ago to bridge a nutritional gap in the pet food industry. Starting with the premise that nutrition is the cornerstone of health, Back to Basics was developed and began to build a reputation for excellence in quality that continues today. Over the past 14 years Back to Basics' performance has been clearly visible to dog owners through their pets' shiny coats, high energy levels, bright eyes, health and vitality.

This performance is why Back to Basics has seen dramatic growth through word of mouth. Beginning with the professionals and then being made available to all pet lovers, the quality of Back to Basics sells itself every time. Since the early years, Back to Basics has become a leader in pet nutrition with many pet owners attributing the long healthy lives of their animals to the nutrition that Back to Basics provides.

We welcome pet owners to see the difference that simple, balanced, high quality ingredients can make in their pets' lives!